From Local Markets to Rugby Home Interiors

Established in 2014, Izzy Loops began with Izzy's handmade jewellery sold at local fairs. A birthday gift of Annie Sloan Chalk Paint and a secondhand coffee table ignited a passion for upcycling furniture.

One transformation led to another, and soon Izzy was painting in every spare moment! Eventually, she turned her creativity into a full-time, independent homeware business.

After two strong years at Fargo Village in Coventry, Izzy Loops Home Interiors found its forever home on Regent Street, Rugby, Warwickshire.

With greater space and a larger team, the shop expanded its focus from painted furniture to a curated lifestyle brand, crafting everything from hand‑poured soy candles to upcycled décor.

Hand‑Painted Furniture & Annie Sloan Chalk Paint

As an official stockist of Annie Sloan Chalk Paint, Wax, Brushes, Wall Paint and Fabric, we offer both finished piece commissions and hands-on painting techniques courses. Learn direct from our team how to transform furniture using premium UK-based paint.

Home Fragrance, Gifts & Workshops

Discover our home fragrance collection, handcrafted in-store using vegan-friendly, soy wax, available as candles, wax melts, and diffusers in a curated range of 10 thoughtfully chosen scents. We also create bespoke lampshades, doorstops, and select homeware sourced from independent, women-owned businesses across the UK.

Join us for in-store creative workshops, including Annie Sloan painting technique sessions, lampshade crafting, wreath making and more. Whether you're learning or shopping, our space is designed to inspire.

Why Choose Us

  • Local & Independent

    We’re proudly female-owned, supporting local artisans and curators across the country.

  • Creative Expertise

    Trained by Annie Sloan herself, our team delivers expert craftsmanship and guidance.

  • Sustainable & Handmade

    We prioritise eco-conscious materials and handmade processes in everything we do.

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Our Community & Vision

We love welcoming customers who want to shop handmade gifts or learn how to make their own. From seasonal wreaths and furniture painting to home fragrance and styling, Izzy Loops is more than a shop—it’s a creative community hub in Rugby. Pop in, connect, and get inspired.

Thank you for supporting us to keep doing what we love.

— Izzy x